Is Your Site Visible?
Search engines and directories such as Google and Yahoo!
are the air traffic control towers of the internet; they
are essential tools for reliably locating the right information,
products and services. Did you know that the majority of
websites are never fully indexed by search engines? Poor
design, bad coding and inadequate text all contribute to
preventing the search engines from locating content, and
would be customers, fly by without ever viewing what is
Be cautious of claims which offer number one search engine
placement, or guaranteed search engine ranking. Guarantying
top search engine placement is no more realistic then guarantying
a 20% return on investments. Instead, think of search engine
optimization (SEO) as a method to ensure a site is fully
examined by search engines. SEO is the practice of carefully
enhancing a site to the point where it can be fully indexed
by search engines. It does not guarantee number one search
engine placement, however it does give the information on
the site the best chances of being found by the right customer.
SEO is not an expensive, time-consuming process. In fact,
SEO is quite easy when you know what to look for. Every
site built, or redesigned by Imulus is fully optimized for
search engine ranking. Making the investment in SEO is highly
recommended for any business. From a sales perspective,
customers who visit a site as a result of search engines
are open to learning more about what a company has to offer,
and they have a high likelihood of becoming a new customer
or asking for more information.
If you feel SEO would benefit your site, please contact
us for a free assessment of your current placement.